EAEcommerceReadAbandonedCarts
Overview
Retrieves abandoned shopping cart data from Magento e-commerce sites. Connects to Magento API to fetch information about carts that customers created but did not complete as orders, enabling follow-up marketing and analysis.
When This Action Runs
Manual execution or scheduled tasks for abandoned cart analysis and recovery campaigns. Typically used for marketing automation, customer retention efforts, or business intelligence reporting on e-commerce behavior.
How It Works
- Validates site code - Finds the Magento site using the provided site code or uses current object if it's a MagentoSite
- Creates utility instance - Initializes EcommerceReaderUtils with the site ID
- Sets record limit - Uses provided maximum records parameter or defaults to 50
- Calls API - Invokes readAbandonedCarts method to fetch data from Magento
- Processes results - Handles returned abandoned cart information
- Accumulates results - Collects any errors or status information during processing
Parameters
Parameter 1: Site Code (Required) - Code of the MagentoSite to read abandoned carts from
Parameter 2: Maximum Records To Read Per Call (Optional) - Limit for number of records per API call (default: 50)
Database Tables Affected
- MAGMagentoSite - References the Magento site configuration (read-only)
- Abandoned Cart Tables - Creates or updates abandoned cart data (varies by implementation)
- Integration Logs - May create log entries for API calls
Module: magento
Full Class Name: com.namasoft.modules.magento.utils.EAEcommerceReadAbandonedCarts